When marketers realized Google was using webpage load time as a search ranking factor in 2010, it highlighted just how important site speed had become in the digital world. Google had identified a consumer trend that low website speeds equaled unhappy website visitors. But webpage load times have further reaching effects than just your Google search rank. Having a slow site will also affect the vital conversion rates your website produces.
Your website is a powerful business tool. Social media is a powerful business tool. If they work together seamlessly, your…
Fortunately for tech savvy marketers, there are a few tools on the market that allow you to sync up multiple accounts and review the analytics and insights within one digital platform.
The majority of 2016 is already gone; time is of the essence to seriously consider what tools should be in your digital marketing toolbox and budget for 2017.
In a world where technology is so heavily used, are you properly marketing your A/E/C business online?