Programs Built for Success

The Lancaster County CTC lives their mission to prepare people for skilled, innovative, and productive careers. A Forbes Best Trade School, the CTC is often at the top of the list for high school students considering a trade. Unfortunately, despite offering that same high-quality education for adults, that same brand recognition is lacking for adult learners. The Lancaster County CTC turned to Quantum Dynamix to develop a marketing strategy to serve as their road map for penetrating the adult market.

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Client Lancaster County Career & Technology Center
Date 2019
Deliverables Marketing Strategy
Focus Groups
Market Research
Persona Development