Building a Website Experience to Construct New Customers
YBC (Your Building Center), based out of Altoona, PA, is a 100% employee-owned building supply company that serves their communities and surrounding areas with quality building products since 1989. After nearly a decade of using their old website, YBC realized that it needed to modernize its digital strategy to engage customers.
With 16 locations under 4 different company names, it was important to design a website strategy that improved SEO, online conversion, and digital engagement while serving as the foundation of their entire marketing strategy. Working with Quantum Dynamix, we designed and developed a multi-website strategy built using WordPress that manages 4 different websites from one, easy-to-use interface. Now through their new website, YBC can manage locations, products, services, and their blog for their entire family of companies while telling their unique story to a new generation of contractors, remodelers, and do-it-yourselfers.
Content Management System Development